Freelance UX/UI & Product Designer in Sydney
I find what's not working in digital products — or design new ones from scratch — combining UX expertise, UI craft and AI-powered workflows.
RewardPay web portal
Proven design experience with brands of all sizes
Trusted by teams & founders
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Mark Dawes
CEO, RewardPay
Gabriel is really easy to work with and his output was excellent.
Yashu Singh
Product Owner, CommBank
You come across as someone with great knowledge of your topic and bring a lot of experience to make things better.
Andrew Barton
Founder, Whistle
Gabriel has been working with us for the better part of two years. We have and continue to be happy with his flexibility in meeting our timeframes, collaboration and excellent…
Ram Prakash K
UX Designer, CommBank
Gabriel consistently brought a strong eye for detail, deep understanding of design systems, and a knack for translating complex requirements into elegant UI solutions.
Mourad
CTO, RewardPay
I've had the pleasure of working with Gabriel on multiple projects, and the results have always been exceptional. He's creative, prompt, and very easy to work with. I really value…
Alan Ung
Software Engineer, CommBank
One of the most commendable aspects of your work on the CBA project has been your proactive communication. Your highly positive work ethic is evident in the way you promptly…
Michael John Doring
Marketing Manager, Monaco Solicitors
The guy's not just talented; he's quick and no-nonsense, too. No endless back-and-forth, just clear, efficient work that nailed what we were after. Our devs, who've seen a fair…
Mourad
CTO, RewardPay
I've had the pleasure of working with Gabriel on multiple projects, and the results have always been exceptional. He's creative, prompt, and very easy to work with. I really value…
Alan Ung
Software Engineer, CommBank
One of the most commendable aspects of your work on the CBA project has been your proactive communication. Your highly positive work ethic is evident in the way you promptly…
Michael John Doring
Marketing Manager, Monaco Solicitors
The guy's not just talented; he's quick and no-nonsense, too. No endless back-and-forth, just clear, efficient work that nailed what we were after. Our devs, who've seen a fair…
Case Studies
Real projects, real results. See how I've helped businesses improve their products and drive growth through strategic design.
UX/UI & Product Design Services
From one-off projects to ongoing fractional design support — product strategy, UX/UI design and delivery, using AI to explore and move faster.
Product Strategy & UX Audit
01 / 04Validate your product idea and uncover usability gaps before investing further.
Product Design
02 / 04Redesign or launch products with intuitive, modern interfaces — using AI to explore more directions and prototype faster.
Website Development
03 / 04Get a fast, scalable website built with AI-powered tools that looks great and is easy for your team to manage.
Design Workflow Consulting
04 / 04Advise on AI-powered design workflows and tools that streamline your team and eliminate tedious manual work.
Not quite what you need?
Let's talk through your goals and shape the right support.
In their words
The guy's not just talented; he's quick and no-nonsense, too. No endless back-and-forth, just clear, efficient work that nailed what we were after. Our devs, who've seen a fair share of designs, were genuinely impressed with his Figma files, which speaks volumes!
Michael John Doring
Marketing Manager, Monaco Solicitors
Meet Gabriel
Product Designer (UX/UI) with 8+ years of experience designing production-ready interfaces grounded in strategic UX thinking, front-end/coding knowledge and a strong visual design background. I leverage AI tools across the design lifecycle to accelerate exploration and delivery.
Areas of expertise
My recent experience
Tools I use
Let's start something big
Open to full-time, freelance, and contract work. Book a free 30min intro call to chat or send me an email.